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Michelle Minnikin & Ceryn Rowntree at the Good Girl Deprogramming book launch

The Good Girl Rebellion Gang

Overcome your
Good Girl Conditioning

Break free from the constraints of Good Girl Conditioning and step into a life of authenticity, empowerment, and unapologetic rebellion.


Join the Good Girl Rebellion Gang - a community of empowered women who dare to challenge the status quo and redefine what it means to be a modern woman.


Are you ready to unleash your inner rebel and live life on your terms?

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Who are we?

We are a community of women just like you, on a journey to deprogramme from societal norms that have held us back for far too long. Led by Michelle Minnikin, a Chartered Psychologist and the author of the groundbreaking book, Good Girl Deprogramming, we provide a safe, supportive space for you to explore, question, and transform.

At the heart of our community are values - curiosity, compassion, confidence, clarity, courage, freedom, and autonomy. We believe in critical thinking, dismantling internalised misogyny, and cultivating a deep sense of self-awareness.

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What do we stand for?

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Transformation Awaits

We’ll start our journey together on 11th January 2024 with a 12-week immersive book read-a-long with weekly conversations with Michelle. You'll embark on a journey of self-discovery.

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Deprogamming Plan

We start with a weekly live Zoom Q&A and discussion, every Thursday at 7pm (GMT), 2pm (EST) 11am (PST).


We’ll start on Thursday 11 January 2024 and finish on Thursday 4 April 2024.


If you can’t make a particular day, no problem! You can catch up with the recording.



11 January 2024

Chapter 1 — What is Good Girl Conditioning?


18 January 2024

Chapter 2 — What is Coercive Control?


1 February 2024

Chapter 3 — Establishing trust (We've got your best interests at heart)


8 February 2024

Chapter 4 — Social isolation (Dividing and conquering)


15 February 2024

Chapter 5 — Control of information (It's all your fault)


22 February 2024

Chapter 6 — Strategic exhaustion (Women are the weaker sex)


29 February 2024

Chapter 7 — Ever-shifting requirements (These are the rules)


7 March 2024

Chapter 8 — Incentives and selective rewards (Utilising carrots and sticks)


14 March 2024 - Chapter 9

Power and domination (Resistance is futile)


21 March 2024

Chapter 10 — Threats (Keeping you afraid)


28 March 2024

Chapter 11 — Weaponised shame and degradation (Women don't need self-esteem)


4 April 2024

Final thoughts


After the initial 12 weeks, we’ll have monthly Q&A sessions, guest masterclasses, and have access to a wealth of resources curated to aid in your deprogramming journey.

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Why Join the Gang?

What to expect:

  • Community - connect with like-minded women, break free from the cycle of female rivalry, and work on deconstructing internalised misogyny together.

  • Curiosity - explore herstory, challenge “imposter syndrome”, and learn the power of critical thinking.

  • Empowerment - embrace self-care, set boundaries, and say 'no' to the Good Girl rules that hold you back.

  • Support - surround yourself with a network of supportive individuals who are all on this transformative journey alongside you.

  • Resource Library - get your hands on a treasure trove of resources - from articles and podcasts to recommended reads. Knowledge is power, and we want to equip you with the tools to navigate your rebel journey.


Your Facilitator

Michelle Minnikin is a Chartered Psychologist, Coach and author with over 20 years of experience in leadership and organisational development, employee selection and assessment, coaching, and personal development.

Author of the book, Good Girl Deprogramming, Michelle has spent the last 2 years immersed in this topic and is excited to share it with the world.


Michelle has a passion for transformative change. She is dedicated to helping women design their own ideal lives, guiding them towards greater clarity, purpose, and fulfilment.

Join Now! 

Join before Monday 11 January 2024 and get your founder member rate locked in for life.


Founder Member at £27/month or £299/year, saving £25 on the monthly membership.

Standard Membership will be £49/month or £499/year, saving £89 on the monthly membership.


With Annual membership packages, you'll get a free 60-minute 1-2-1 with Michelle to go through your Good Girl quiz report.

You can can cancel at anytime.


We are happy to accept access to work clients who wish to take advantage of an annual membership. Please email for more information.

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Your journey starts now

Join us in the Good Girl Rebellion Gang and take the first step towards a life of authenticity, empowerment, and unapologetic rebellion.

Have questions? Check out the FAQs below  or get in touch with Michelle at


Here are some frequently asked questions. If you have any more, get in touch with Michelle at

What is Good Girl Conditioning, and why is it important to overcome it?

Good Girl Conditioning refers to societal norms and expectations that restrict women, encouraging compliance and suppressing authenticity. Overcoming it is crucial for personal empowerment, breaking free from limitations, and living authentically.

What does the 12-week immersive book read-a-long entail?

Starting on December 7th, we embark on a 12-week journey, diving into the chapters of "Good Girl Deprogramming" with weekly conversations with Michelle. It's an immersive experience designed to facilitate self-discovery and transformation.

Can I join after the initial launch date?

Absolutely! While our immersive book read-a-long begins on January 11th, you can join at any time. Our community is designed to support your journey whenever you decide to start.

What happens after the initial 12 weeks?

After the initial 12 weeks, our community continues with monthly Q&A sessions, guest masterclasses, and access to a resource library curated to aid in your ongoing deprogramming journey.

Is the membership open to women of all ages and backgrounds?

Yes, The Good Girl Rebellion Gang is open to women of all ages, backgrounds, and walks of life. Our community is inclusive and welcomes diversity. Michelle has ADHD, so this membership will be built to be as neuroinclusive as possible.

What technology do I need to participate in the live Zoom Q&A calls?

To join our live (and recorded) Zoom Q&A calls, all you need is a computer, tablet, or smartphone with a stable internet connection. Simply click the provided link to join the sessions.

Can I cancel my membership at any time?

Yes, you can cancel your membership at any time. We believe in empowering individuals to make choices that align with their personal journey.

Can I access the recorded Zoom calls if I miss the live sessions?

Absolutely! All our Zoom Q&A calls are recorded, and members have access to the recordings. If you miss a live session, you can catch up at your convenience.

What topics are covered in the monthly Q&A sessions and guest masterclasses?

Monthly Q&A sessions cover a range of topics, including member questions, specific challenges, and additional insights from Michelle. Guest masterclasses feature experts discussing various aspects of empowerment, personal growth, and overcoming societal expectations.

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